Today – the Thursday before Skaerbaek Fan Weekend – is Fan Day at LEGO® House in Billund, Denmark. Sadly neither event can proceed in person this year but Fan Day is going ahead online with some presentations. But did you miss out? Well, we are bringing you a taste of it now, because one session is similar to one New Elementary experienced online in May, at Fan Media Days. Francesco Spreafico has written this fascinating report.
Aside from employee interviews, at Fan Media Days we also attend a few presentations about various LEGO topics. Today we are going to cover one of the most interesting of the 2020 sessions, “Consumer Perceived Quality” with Bjarke Schønwandt, Quality Director.
Bjarke has been with the LEGO Group for 18 years, and he’s always worked in Quality. His dream as a kid was to grow up and be the person who tests all LEGO sets, so, we could say he’s almost there! But what does Consumer Perceived Quality do?