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05 January 2026

LEGO® Star Wars™ SMART Play™ and LEGO SMART Brick revealed at CES

Posted by Admin

Just now at CES (Consumer Electronics Show) in Las Vegas, USA the LEGO Group revealed their new innovation: LEGO® Smart Brick, which will premiere in three March LEGO® Star Wars™ sets.


Our team member Zach Hill is inside the presentation hall, and we now also have the official press release. Read on for details!


This article contains affiliate links to LEGO.com. We may earn a fee


Here is the beginning of the presentation!


It is apparent the technology is within a special 2x4 brick (that is slightly taller than usual; 5 plates high) as well as 2x2 tiles and minifigures.

Graphic showing the inside of a Lego Smart brick


In the video below Global Chief Product & Marketing Officer at the LEGO Group, Julia Goldin shows the LEGO Star Wars products that will launch the LEGO Smart Brick.



If you'd like to watch the whole presentation (well, missing a few seconds here and there!) the full 27 minute video is below, and the interesting demo stuff starts at 5min 27.





More information about LEGO SMART Play™ on LEGO.com

Product info

The sets containing LEGO SMART Play

The three ‘All-In-One' LEGO Star Wars sets will come with a LEGO SMART Brick with charger and at least one LEGO SMART Minifigure and LEGO SMART tag. 

LEGO® Star Wars™ SMART Play™: 75423 Luke’s Red Five X-Wing™ 


  • Availability: Pre-order 9 January 2026, Available 1 March 2026
  • Price: 89,99 EUR / 99,99 USD / 79,99 GBP/ 149.99 AUD/ 389.99 PLN
  • Ages: 6+
  • Pieces: 584
  • Dimensions: The set measures over 2 in. (6 cm) high, 8.5 in. (22 cm) long and 7.5 in. (19 cm) wide
Contains:
1x LEGO SMART Brick
2x LEGO SMART MINIFIGURES featuring Luke Skywalker and Princess Leia
5x SMART TAGS featuring the X-wing, Imperial turret, transporter, command center and R2-D2 accessories


A 584-piece set, including two SMART Minifigures (Luke Skywalker, in his iconic pilot suit, and Princess Leia), as well as Luke’s trusty companion, R2-D2, and Rebel Crew and Stormtrooper Minifigures. 


This set includes an Imperial turret, transporter and command center, all of which unlock interactive features, such as laser-shooting sounds, engine sounds and lights plus refueling and repair sounds, through the use of the included LEGO SMART Brick, two LEGO SMART Minifigures and five LEGO SMART Tags.



LEGO® Star Wars™ SMART Play™: 75421 Darth Vader’s TIE Fighter™


  • Availability: Pre-order 9 January 2026, Available 1 March 2026
  • Price: 69,99 EUR / 69,99 USD / 59,99 GBP/ 99.99 AUD / 299.99 PLN
  • Age: 8+
  • Pieces: 473
  • Dimensions: The set measures over 4 in. (10 cm) high, 4 in. (11 cm) long and 5.5 in. (15 cm) wide
Contains:
1x LEGO SMART Brick
1x LEGO SMART MINIFIGURE featuring Darth Vader
1x SMART TAG featuring the TIE Fighter



One of the galaxy’s most iconic villains and his fighter ship arrives as part of LEGO SMART Play™, allowing fans to replay and re-define the most epic battles on behalf of the Galactic Empire.




This 473-piece set features a brick-built Rebel Outpost and an Imperial Fueling Station, as well as a SMART Minifigure featuring Darth Vader and a Rebel Fleet Trooper Minifigure. The roar of the twin ion engines comes to life, among other interactive features, with the LEGO SMART Brick.



Rylie also spotted a couple of nice recolours of elements thaht have only appeared in one colour to date: Thor's hammer (75904) in what looks like regular green, and the blaster with studs on 5 sides (15071).


LEGO® Star Wars™ SMART Play™: 75427 Throne Room Duel & A-Wing™ 


  • Availability: Pre-order 9 January 2026, Available 1 March 2026
  • Price: 159,99 EUR / 159,99 USD / 139,99 GBP/ 249.99 AUD/ 699.99 PLN
  • Age: 9+
  • Pieces: 962
  • Dimensions: The set measures over 5.5 in. (14 cm) high, 11.5 in. (29 cm) long and 19 in. (49 cm) wide
Contains:
2x LEGO SMART Bricks
3x LEGO® SMART MINIFIGURES featuring Luke Skywalker, Emperor Palpatine, Darth Vader 
5x SMART TAGS featuring an A-wing, throne, Death Star turret and Lightsaber™ duels (2x tags)


Fans will be able to re-enact and re-imagine one of the most memorable moments from the original Star Wars trilogy, the final lightsaber duel between Luke Skywalker and Darth Vader at the end of Star Wars: Return of the Jedi™. The 962-piece set comes with three SMART Minifigures featuring the characters Darth Vader, Emperor Palpatine and Luke Skywalker (Jedi). 


Additionally, the set comes with a brick-built A-Wing Fighter and Pilot Minifigure, two Royal Guard Minifigures, and a SMART Tag-enabled cannon turret to defend the Emperor’s Throne Room. 



Official press release

The LEGO SMART Play™ All-in-One sets from LEGO Star Wars will be available for pre-order from January 9th and available to purchase from the 1st March from www.LEGO.com, LEGO Stores and select retailers in launch markets. 

Introducing LEGO® SMART Play™: 
Bringing your creations to life


The LEGO Group introduces LEGO® SMART Play™, a new play innovation that brings LEGO creations to life like never before.

The platform is powered by the LEGO SMART Brick, which is packed with ground-breaking, world-first technologies that means LEGO builds can respond to how they are played with for the first time.

LEGO SMART Play™ brings LEGO creations to life through seamless advanced technology enabling open-ended physical play, all without screens – and its platform elements are compatible with the existing LEGO System-in-Play.

LEGO SMART Play™ launches on March 1st, 2026, and will continue to expand and grow with new updates, launches and technology for the platform to come.

The first LEGO SMART Play™-enabled sets will be part of the LEGO® Star Wars™ programme, meaning that a galaxy far, far away…. can now play back!

BILLUND, DENMARK & LAS VEGAS, USA, 5 JANUARY 2026: The LEGO Group has unveiled LEGO® SMART Play™, a new interactive platform set to transform LEGO play experiences for kids and families. With this exciting innovation, builders can bring their LEGO creations to life in ways they’ve never imagined!

Showcased at the Consumer Electronics Show (CES) 2026 in a presentation from Julia Goldin, Chief Product & Marketing Officer of the LEGO Group and Tom Donaldson, Senior Vice President & Head of Creative Play Lab at the LEGO Group, LEGO SMART Play™ represents one of the most significant evolutions in the LEGO System-in-Play since the introduction of the LEGO Minifigure in 1978.

Designed to inspire children, LEGO SMART Play™ turns their imaginative ideas into reality, bringing their creations to life with moments of surprise and discovery. The combination of LEGO SMART Play™’s platform elements – the LEGO SMART Brick, LEGO SMART Tags and LEGO SMART Minifigures – react in real time to bring an interactive play experience to kids that is full of exploration and imaginative storytelling.

Joining the LEGO Group at CES was Asad Ayaz, Chief Brand Officer of The Walt Disney Company and President of Disney Entertainment Marketing, and Dave Filoni, Chief Creative Officer of Lucasfilm, to announce that the first LEGO SMART Play™ building sets announced for fans will feature Star Wars™ - the perfect playground for epic storytelling, unforgettable characters and endless brick-built adventures. For the first time, with LEGO SMART Play™, a galaxy far, far away…. will play back! The new sets will launch on March 1st, 2026, in select markets.

What is LEGO SMART Play™?

The new platform features more than twenty patented world-firsts within its technology, and the LEGO SMART Brick – at the heart of the platform – is powered by a custom-made chip, measuring smaller than a standard LEGO stud.

The technology has been developed by the LEGO Group’s Creative Play Lab team to enable responsive physical play, breathing builder’s LEGO creations through advanced, invisible technology.

The LEGO SMART Brick is packed with technologies that bring play to life including sensors, accelerometers, light sensing and a sound sensor as well as a miniature speaker driven by an onboard synthesiser, and much more, in addition to easy wireless charging.

LEGO SMART Tags and LEGO SMART Minifigures are paired with the LEGO SMART Brick to power the system and allow builders’ creations to become interactive, responding to actions with appropriate sounds and behaviours, allowing for a truly responsive play experience. All elements are compatible with the existing LEGO System-in-Play.
For over 90 years, the LEGO Group has sparked imagination and creativity in children around the globe. As the world evolves, so do we— innovating to meet the play needs of each new generation. LEGO SMART Play™ is the next exciting chapter in our LEGO System in Play and something we are super excited about being able to bring to the world at this scale.
– Julia Goldin, Chief Product & Marketing Officer of the LEGO Group

The launch of LEGO SMART Play™ brings creativity, technology, and storytelling together to make building worlds and stories even more engaging, and all without a screen. We truly believe we are setting a new standard for interactive, imaginative experiences and can’t wait to see this innovation in the hands of kids when we launch this year.
– Tom Donaldson, Senior Vice President & Head of Creative Play Lab at the LEGO Group

LEGO SMART Play™ building sets come to the LEGO Star Wars™ Galaxy
Now, brick builders and Star Wars fans alike can interact with iconic scenes, characters and moments inspired by a galaxy far, far away.... like never before as the LEGO® SMART Play™ system makes its debut with three ‘All-In-One' LEGO Star Wars building sets.

Our teams work hand-in-hand with best-in-class licensees to bring technology and innovation to products that continue our storytelling in new and unexpected ways. This milestone in our long-time collaboration with the LEGO Group adds a new dimension to this legacy, continuing to help fans express their creativity and imagination by extending the Star Wars story through play.

– Paul Gitter, Executive Vice President of Global Brand Commercialization at Disney Consumer Products 


We’ve worked with our incredible friends at Lucasfilm for over 25 years, and our focus has always remained on creating original, unique experiences for the fan community through our sets. With LEGO SMART Play, legendary stories and characters of the Star Wars galaxy will come to life like never before.”
– Julia Goldin, Chief Product & Marketing Officer of the LEGO Group


For the first time in the history of LEGO Star Wars™, with LEGO SMART Play™ sets, the battle comes to life, allowing fans to recreate iconic scenes and interactions, as well as create new ones. Fans can unlock SMART features such as Lightsaber™ hums with the SMART Minifigures of Darth Vader and Luke Skywalker, the engine roar of the A-wing and even listen to “The Imperial March” with Emperor Palpatine sitting on his throne.

LEGO SMART Play™ will continue to expand through new updates, launches and technology – with the LEGO Group set to reveal more additions in the future.





READ MORE: See all the new LEGO® parts in January 2026 sets

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15 comments:

  1. Being an adult, I only bought the Mario figure out of curiosity and never played with it, I wonder if kids really did, and really wanted this.

    Also, as an adult again, I'm pretty sure the brick won't be any programmable (at least without hacks) (because LEGO), and thus useless for MOCing.

    Meanwhile the competition is doing things that people have asked for (buildings with lights). It still looks like LEGO isn't any interested in LED lighting, while the side market for that clearly exists.

    But again, I'm adult and I'm sure LEGO did their homework testing out this thing with kids. But... they supposedly also did this with Vidiyo...

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    1. I think it's pretty obvious why Lego wouldn't want something like this programmable—you don't want people programming in inappropriate sounds and then an unsuspecting kid getting that secondhand.

      But I don't know if that makes it "useless for MOCing" since you could easily use, say, a helicopter tag for a helicopter MOC or a car tag for a car. Yes, the sounds will only be the ones that go to the tag in question, but that's really no different from previous sound bricks that were set-specific.

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    2. I think those Bricks also work standalone just work the RFID Tiles. I actually used one of the write able RFID Dimensions parts to store information for a birthday present. May be there will be times that can be written. I mean we had great sound bricks before (Alien abduction sound) Gate opening from Agents, now this is all in one Brick. I think it is great. I just hope the thingy is not blinking all the time and control with the Tiles can make MOCs interactive.

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    3. Well, as far as I know, there are no MOCs that use existing sound bricks, except for the alternatives of the sets that the sound bricks were included in. Isn't that inconvenient for MOCing?

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    4. They said it plays audio and lights based on the tags. So in theory, one could customize the tags to play any sound. They might try to lock these down, but if there is a way to put firmware updates on these, then there is a way to fully unlock and cusomize the brick's behaviour. If we only manage to make lights blink in a certain way, that already unlocks a ton of MOC possibilities. Looking at the PyBricks project, I am quite hopeful about all of the situation. (Can't wait for these to go on sale though)

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    5. Generally all the light and sound configurations would be preloaded into the main chip (in the brick, in this case) and then the tags trigger specific ones, they aren't reading files stored on the tag chips. So the most you'd likely be able to do is make duplicates of existing triggers, unless you can find some hidden files or funny jailbreaks. I had a thing like this with some Phantom Menace figures I'd gotten at the time, they included a little stand/chip that you could tap onto a reader and it would cycle through 4-5 sound clips related to that character. It was a fun system. "As an adult" it doesn't do much for me, but as a former kid I remember "ooh it lights up!" being a decent selling point on a lot of things, including the initial wave of Exo-Force sets.

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  2. LEGO's newest attempt to force app connectivity into plastic block playsets aside—is that a new astromech droid torso mold?

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    1. Nuclearxpotato5 Jan 2026, 19:59:00

      The app is just to update the brick I imagine.
      The astromech is a new element, I believe it has a 2x2 SNOT surface on the back for the tag and no studs on the top (connecting the dome with a pin). The X-Wing canopy is also a new element with a very interesting shape, so I'm interested to see that analysis.

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    2. There was no mention of an app during the conference, yes there might be one for updates, charging, brick status etc. but it seems like all the play features are standalone and screen-less. Refreshing to see among everything else at CES.

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  3. It would be great if something on this web page explained what the technology actually does. It's kid of hilarious that nothing here does -- it's all the why and marketing, none of the what or how.

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    1. it lights up and makes noises, responding to direction and motion with accelerometers. its buried in the marketing stuff, but thats all it appears to do

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    2. If you have Instagram you can see @zaxbrix Stories with clips of the live demo.
      https://www.instagram.com/stories/zaxbrix/3803575924215141961?utm_source=ig_story_item_share&igsh=OTAwdmNkaWlic3oz I'm currently working on adding his clips to this page.

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    3. Full video now added to the page, what you're after starts at 5:27 https://youtu.be/co9yCTA9-rE?si=rBU7X-qDDHLJuEne&t=322

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    4. It also has color sensors and relative positioning to other Smart Bricks and Smart Minifigures, and the behavior can be set with special 2x2 tiles - Smart Tags.

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  4. Do you know when PAB will get updated with new pieces?

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